Filing for a US copyright (CR) registration can be a wonderful secret weapon of any business. A CR registration provides federal IP protection that can be leveraged in a really big way. For example social media platforms like Meta have policy in place to assist in enforcing CR registrations.

Finding good designers is not only crucial in designing products, but also in designing logos, content, packaging, and websites. Not all design work can be managed by ‘regular’ employees within a company, so often, a company will hire independent contractors to design.

According to Entrepenuer.com social media ads are slated to hit $50 billion by 2019. As a small business owner, I understand the value of social media ads to the marketing of my firm. But in creating ads, business owners need to ask whether you are fully protecting and extracting the maximum value in the content you are creating.